Top Campaigns
The Top Campaigns table shows your 5 best-performing campaigns ranked by revenue impact.
Ranking Algorithm
Campaigns are ranked using a weighted score:
- Conversions (highest weight)
- Meetings booked
- Positive replies
- Volume metrics (leads, outreach)
Table Columns
| Column | Description |
|---|---|
| Rank | 1-5 position |
| Campaign Name | Campaign identifier |
| Leads | Total leads in campaign |
| Outreach | Emails sent |
| Replies | Positive responses |
| Meetings | Meetings booked |
| Conversions | Customers won |
| Reply % | Engagement rate |
Visual Indicators
- Rank #1 - Gold circle badge
- Meetings > 0 - Bold green text
- Conversions > 0 - Bold green text
Interactions
- Click row - Navigate to campaign detail view
- Hover - See additional metrics
Campaign Performance Factors
What makes a campaign rank higher:
- More conversions (strongest signal)
- More meetings booked
- Higher reply rate
- Consistent outreach volume
Using This Data
- Identify winners - See which campaigns drive results
- Clone success - Replicate top campaign strategies
- Optimize losers - Review low-ranked campaigns for improvements
- Resource allocation - Focus effort on high-performing campaigns
Filtering
The table respects your date filter. If viewing “This Month”, only this month’s data counts toward rankings.